[00:12.899]Well uh... [00:14.067]I started to get interested i-in creativity about thirty years ago [00:20.864]'cause I lived with comforts in Cambridge [00:22.556]And I started reading the research [00:24.872]And then I started comparing it with my own experience [00:58.031]Your creativity comes from the unconscious [01:01.803]If creativity came from logic [01:05.345]An intelligent and all the logical intelligent people could do it-- [01:09.703]But they can't [01:12.513]It all boils down to getting in a playful and relaxed frame of mind [02:07.993]To getting in a playful and relaxed frame of mind [02:10.715]